This 1-2 punch is the key to success for any business

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Small businesses are successful because they know that being small doesn’t mean acting small. The combination of knowledge and technology is the key differentiator between success and failure.

You don’t need a truckload of cash or a brick-and-mortar store to beat the pants off a large company.

Small businesses all over the world are thriving with simple, no-frills websites, advanced software and focused market offerings.

They’re successful because they know that being small doesn’t mean acting small. They know that the combination of knowledge and technology is the key differentiator between success and failure.

1. Knowledge

You have the same access to knowledge that the big guys do. The information that you need to grow your business is in the palm of your hands, literally. The Internet allows you to quickly research, test out an idea and determine if there’s demand in a matter of hours on a shoestring budget.

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